Mid-market merchants mostly can’t tie an AI-referred visit to the order
A PYMNTS Intelligence survey of 60 U.S. merchants with $50 million to $1 billion in revenue found 37% spot visits from AI platforms but lose track of them before purchase, and another 12% can’t tell agent traffic from human traffic at all.
Your doorTag each arrival with what it says it is and whether its signature checks out, then carry that tag through cart and order so your records show which agents actually turn into sales.
Source: PYMNTS, Nov 3, 2026 · Connecting AI Visits to Sales Could Sharpen Retail Investment ↗
Q1 Who is the agent?
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